Saturday, May 1, 2010
wow, was channel-surfing and found yet another celebrate that is endorsing yet another skin care product responsible for her beauty. I will not say that some of these products are or are not good products,I am sure many are. But most of the information provided and shared, I had learned while in Mary Kay. Not much new. Good skin is like a good recipe needs all the ingreidients and must be put together right and then "cooked" correctly. I watched the power of marketing and the audience. We must clenase, exfoliate, tone/freshnen/condition, moisturize/hydrate, and protect.. wow.... how exciting... NOT - nothing new some procedure as always!
"woo - ing" and "awh-ing" and just ready to buy. Now this company is not a multilevel company, so basically the marketing approach was to focus on their insecurities and play on the fact that they wanted to look like something else, they could order by calling ( or online) but of course the first so many callers insteadof paying full price of $199.95 - they could get it at half price... if they did something else even quicker they got even more free product....
guess what it sounded great.. it was a SPECIAL OFFER --- I could have gotten free stuff.... I was being "played" guess what? I used my free will and choose not to purchase it... so why, why is this any difference even if direct sales were used? so.. is there any diffence at all in way of marketing cosmetics - not as long as many of us woman want to look the best we can possible look especially as we tend to start aging.
FUN GAME TIME: Play Along with me
1. Cindy Crawford promoted by Valerie Bertinelli (hmm isn't JennyCraig paying her enough?) (still in business.)
2. Suzanne Sommers started her own. No long direct sales marketing but I believe ..........................still in busines.
HOW MANY OTHERS CAN YOU THINK OF THE USED CELBS TO PROMOTE THEIR PRODUCTS AND ARE THEY STILL IN BUSINESS?
HAVE A GREAT WEEKEND EVERYONE!!
For Further Reading...This Week On Pink Truth - Click Here
Pros and Cons of Mary Kay - Read or Contribute or Both!
First Post - Why I Started This Blog
The Article I Wrote For ScamTypes.com (here) (there)
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